Home / Website Analytics, Heatmaps & Session Replays

Bryzora Analytics

# See the visit.
Understand the journey.

Connect traffic reports with goals, heatmaps and session replays. Understand how people find your website and what they do after they arrive.

Get started with Bryzora ↗Explore analytics ↓

Traffic · Acquisition · Goals · Heatmaps · Replays

## From traffic totals
to useful questions.

Choose a view to see the questions each report answers.

TrafficAcquisitionBehavior

Traffic

### Where is attention going?

Compare activity across a date range, then inspect the pages attracting visits.

Unique visitors12,846

Page views18,420

Sessions14,200

Acquisition

### How did visitors find you?

Review referring domains and UTM sources to understand acquisition.

Direct48%

Search35%

Referrals17%

Behavior

### What deserves a closer look?

Combine goal results with recorded behavior.

Page-visit goal/thank-you

Custom-event goalsignup-click

Behavior viewsHeatmaps & replays

## See beyond the page view.

Use heatmaps and session replays to investigate visitor behavior alongside traffic and conversion goals.

Product view

### Heatmaps

Find where visitors interact with a page and inspect how far they scroll.
- Click and scroll heatmap views
- Desktop, tablet and mobile filters
- Page-specific heatmaps with date-range controlsReview analytics access in your workspace →

Product view

### Session Replays

Review recorded visits to understand the sequence of activity behind the numbers.
- Recorded-session list and playback viewer
- Session timing and recorded events
- Requires full tracking and session recording enabledReview analytics access in your workspace →

Behavior data requires the relevant tracking configuration and available plan capacity.

## Understand your audience,
one question at a time.

Reporting and behavior tools accessible from your Bryzora workspace.

### Traffic overview

Review page views, visitors and sessions over a selected date range.

### Recent activity

See activity in the last five minutes. Full mode shows active visitors; lightweight mode shows page views.

### Pages & acquisition

Explore top pages, referring domains and UTM sources to understand where visits come from.

### Audience & technology

Review countries, cities, devices, browsers, operating systems, screen resolutions and browser languages.

### Goals & custom events

Create page-visit goals, such as a thank-you page, or custom-event goals and review recorded conversions.

### Outbound clicks

Review tracked external-link clicks. Requires full tracking mode with outbound tracking enabled.

### Visitor journeys

Review visitor records and drill into session activity to see the pages and events in a visit.

### Heatmaps

Create page-specific heatmaps and inspect click and scroll views, with desktop, tablet and mobile controls.

### Session replays

Open recorded sessions in the playback viewer and inspect session timing and recorded events. Recording must be enabled.

### AI-assisted analysis

Request an explanation of your analytics data to help identify patterns and guide further investigation.

### Reporting & setup

Install a tracking snippet, enable bot exclusion and configure session recording, email reports and public statistics.

### Projects & API

Organize analytics websites into projects and manage website records through the existing API.

## Choose the depth
of tracking you need.

Tracking mode and enabled settings determine which data is collected.

### Lightweight

Page-view tracking for a simpler traffic view. Recent activity is reported as page views rather than active visitors.

### Full tracking

Richer sessions and events, with goals, outbound clicks and behavior tools. Enable recording and relevant tracking settings for the features you use.

Explorer includes 1 analytics website with 10 session replays and 1 heatmap. Paid plans include unlimited analytics websites, events, replays and heatmaps. Install the provided tracking script on the pages you want to measure.

## Privacy controls
you can explain.

Choose how much to collect for each website.

### Lightweight tracking

Counts page views without storing anything on the visitor’s device: no cookies and no local storage.

### Masked IP addresses

Visitor IP addresses are stored with their digits masked unless you turn on IP storage for a website. Location is derived at collection time.

### Your choices

Exclude your own IP addresses, decide whether to record sessions, and add your own consent handling where your site needs it.

Full tracking stores anonymous visitor and session identifiers in the browser’s local storage to link page views into sessions.

Setup & expectations

## Install the snippet before expecting traffic data.

Add an analytics website and install its tracking snippet on the pages you intend to measure. Choose tracking settings and visitor consent handling appropriate to your site.
- 01

### Choose tracking depth

Use lightweight page-view tracking or full sessions and events.
- 02

### Install and configure

Add the tracking snippet and enable the behavior settings you need.
- 03

### Ask a focused question

Review acquisition and goals, then use heatmaps or replays where collected data is available.

Keep going with a practical guideRead the analytics guide →

Before you start

## Useful answers.

Is analytics available inside Bryzora?

Yes. Analytics websites, reports, goals, heatmaps and replays open inside the Bryzora dashboard, and you can group analytics websites into the same projects as your monitors.

Do all tracking modes include session replays?

No. Lightweight mode records page views only. Session recording requires full tracking, recording enabled and available plan capacity.

How do I start collecting data?

Add an analytics website, choose its tracking mode and install the tracking snippet on the pages you want to measure. Configure the relevant settings before collecting session and event data.

What does AI analysis do?

It compares the selected period with the previous one, covering visits, top pages, referrers and goal conversions, and explains the main changes in plain language. You run it on demand on plans that include AI insights.

## Put visitor behavior in context.

Explore traffic and behavior alongside the monitoring signals in your workspace.Get started ↗
